FOR IMMEDIATE RELEASE
Visit Cook County Wins Travel Marketing Award Two Years in a Row
GRAND MARAIS, Minn. (Feb. 9, 2016)— For the second year in a row, Visit Cook County took home an award for outstanding travel marketing at the annual Explore Minnesota Tourism Conference. This year’s award, a Travel Marketing Award of Merit, honored the summer 2015 “Juxtaposition” campaign. Last year’s award, the Travel Marketing Award of Excellence, recognized the innovative 2014 transit-based awareness campaign, which wrapped Twin Cities bus shelters with evocative scenes from Cook County.
Cook County, Minnesota includes the communities of Lutsen, Tofte, Schroeder, Grand Marais, the Gunflint Trail and Grand Portage. Cook County is a place of compelling contrasts – wild beauty and perfectly groomed trails, inspiring art and real-life adventure, exhilarating skiing followed by relaxing music and delicious cuisine.
“We are honored to be recognized by Explore Minnesota Tourism for the second year in a row for our marketing efforts,” said Linda Kratt, Executive Director for Visit Cook County. “We are fortunate to work with great marketing partners, Giant Voices and LIN PR who have done a fantastic job telling the story about what makes Cook County the premier Minnesota travel destination.”
The Explore Minnesota Tourism Conference brings together hundreds of Minnesota tourism partners and helps raise awareness of Minnesota’s continued growth as a travel destination, for both domestic and international visitors. Research by Longwoods International indicates that Explore Minnesota’s spring/summer 2015 marketing campaign generated 3.2 million trips that would not otherwise have taken place, resulting in $337.4 million in visitor spending and $31.2 million in state and local taxes.
Visit Cook County, Minnesota
Cook County, Minn. includes the communities of Lutsen, Tofte, Schroeder, Grand Marais, the Gunflint Trail and Grand Portage. This spring, Grand Marais was named the 2015 “Coolest Small Town in America” by Budget Travel; thanks to a social media voting contest. Visit Cook County inspires guests to rekindle their sense of adventure by boldly escaping the ordinary, from Minnesota’s tallest mountains to its greatest lakeshore. Stay in touch via www.visitcookcounty.com, Twitter @CookCoVisitors or Facebook.
Contact: Linda Kratt, Visit Cook County (218) 387-2788 ext.101 firstname.lastname@example.org
Ski and Snowshoe by Candlelight on the Sugarbush Trail in Tofte
Saturday, Feb. 13, 2016
Cook County, Minn. (Feb. 3, 2016) – Cook County is home to the largest cross-country trail network in North America, totaling over 400 km (250 miles). On Saturday, Feb. 13, 2016, the annual Candlelight Ski and Snowshoe Hike will begin on the Sugarbush Trail in Tofte from 6 p.m. – 8 p.m. The event is free and open to the public.
Visitors will meet at the Oberg Mountain Trailhead and ski on the 2 km (1.5 mile) trail or snowshoe hike on a shorter 1 km (.6 mile) Superior Hiking Trail lit with candle luminaries in the Superior National Forest. After skiing and hiking, participants will enjoy a bonfire with hot chocolate and treats from local area resorts. For more details, see:
All Cook County Cross-Country Ski Trails | http://www.visitcookcounty.com/wp-content/uploads/2013/02/CCVB_XCSkiMapUpdate_Map.jpg
The Candlelight Ski and Snowshoe Hike was founded by Greg Fangel and his wife. He is an avid cross-country skier and a Tofte resident. He has been a cross-country skier since 1972, and is the owner of WoodenSkis.com, a business that acquires, preserves, sells and educates about cross-country wooden skis dating back to the early 1900’s.
A friend of Fangel’s, Arne Roheim from Hamar, Norway will be traveling to Cook County soon to prepare for the American Birkebeiner, which takes place Feb. 20 in Hayward, Wis. He tells Fangel that the Sugarbush Trail reminds him of the trails near Hamar, Norway.
Lit cross-country trails are available throughout the winter season at area lodges, including at Golden Eagle and Bearskin Lodge.
About Visit Cook County
Cook County, Minn. includes the communities of Lutsen, Tofte, Schroeder, Grand Marais, the Gunflint Trail and Grand Portage. Last spring, Grand Marais was named the 2015 “Coolest Small Town in America” by Budget Travel, thanks to a social media voting contest. Visit Cook County inspires guests to rekindle their sense of adventure by boldly escaping the ordinary, from Minnesota’s tallest mountains to its greatest lakeshore. Stay in touch via www.visitcookcounty.com, Twitter @CookCoVisitors or Facebook.
Voyageur Brewing Company to Host Anniversary Celebration Fit for an Adventurer
Grand Marais, Minnesota—Attention craft beer drinkers, outdoor adventurers, lake lovers, art lovers, and those simply wanting to enjoy a great North Shore party: Rendezbrew 2016 – the first anniversary celebration of Voyageur Brewing Company ‐‐ is February 19‐20th at the Voyageur taproom in Grand Marais, Minnesota.
Voyageur Brewing Company is celebrating one year of brewing adventurous craft beers with its North Shore anniversary party complete with great beer, food, art, music and fun. And, as part of the anniversary celebration Voyageur will debut Hivernant – it’s new Imperial Stout.
Hivernant (French for “winterer “) is a signature brew created by Head Brewer, Jason Baumgarth, to celebrate Voyageur’s anniversary and the local influence of Voyageur beer. This small batch release will be bottled in 750ml wax dipped bottles featuring special artwork from local artist, Jeff Niesen.
“Craft beer is our way of expressing ourselves,” said Baumgarth. “We’re excited to share this signature beer with our customers and to invite new customers to experience our bold and adventurous craft beer at the anniversary party. We’re not just celebrating Voyageur Brewing, but all of the adventurers and voyageurs out there who love craft beer, the North Shore, and we’re excited to celebrate with the local community. The local artwork featured on the Hivernant label is an expression of that.”
Hivernant will be a taproom exclusive. Voyageur Brewing Company plans to brew an artistic Imperial Stout annually featuring labels by different artists.
“There’s no better way for us to thank our customers than by hosting an adventure right here in our taproom on the North Shore of Lake Superior,” said Cara Sporn, co‐owner and company spokesperson. “Over the course of two days, we’re inviting people to come sample our beer, tour the
taproom, dance, paint, and enjoy a host of amazing local musicians. If you haven’t had a chance to visit, this is the perfect opportunity.”
Local musicians will take the stage in Voyageur’s taproom on both Friday and Saturday. Timmy Haus will kick things off at 4 pm on Friday, Feb. 19, with Pete Kavanaugh to follow. Eric Frost and Friends will conclude the night starting at 8 pm. On Saturday, Feb. 2oth, Gene LaFond and Amy Grillo will take the stage starting at 2 pm. With Heck Yeah Holler String Band, Jim and Michelle Miller and Plucked Up String Band following.
Adding to the festivities are plenty of opportunities to score some Voyageur Brewing swag throughout the weekend, including tickets to a future Voyageur Brewing Company Paint and Brew hosted by Palette by Perfect Fit.
Voyageur Brewing Company was founded in 2015 by three North Shore families inspired by life in Grand Marais, as a way to follow their passion for craft brew while doing their part in keeping the North Shore a vibrant and exciting place to live. Voyageur Brewing Company can be found in a variety of North Shore, Duluth and Twin Cities establishments. For more on the company, its celebration and where to buy this fine brew, visit: voyageurbrewing.com.
Contact: Cara Sporn Phone: 218.370.9152