Hospitality workers get a free cup of coffee courtesy of Visit Cook County September 12-17, 2021

For immediate release

Hospitality workers get a free cup of coffee courtesy of Visit Cook County September 12-17, 2021

Grand Marais, MN – September 7, 2021 – As the busy season begins to wind down after another record-breaking year, Visit Cook County wants to champion those who continue to be the “heart of hospitality” in the community by offering a cup of coffee for hospitality industry workers September 12-17, 2021.

“Celebrating the hard work of those in the hospitality industry is important,” said Linda Jurek, Executive Director of Visit Cook County. “It has been a challenging year with increased demand for outdoor destinations and evolving COVID restrictions. The employees and owners who have worked so hard to provide a great visitor experience really deserve to be recognized.”  

Outside of government, education and healthcare, the main industry in Cook County is tourism. There are over 1,000 employees in the hospitality industry in Cook County, according to an Explore Minnesota report, which is about half of the working population in Cook County. 

Who is eligible? Front and back of house staff that work in hospitality based industries like dining, retail, lodging and activities. A shortlist includes servers, bartenders, housekeepers, receptionists, cooks, clerks, guides and so much more. 

Where? Java Moose in Grand Marais (hours: 7am – 3pm Friday – Wednesday, closed Thursday) and Fika Coffee in Lutsen (hours: 7am – 12pm Thursday – Monday, Closed Tuesday & Wednesday) are prepared to offer complimentary coffee beverages to hospitality workers. One coffee/drink per location.

This event is part of a greater program initiated by Visit Cook County titled the “Heart of Hospitality” to celebrate the workers in the hospitality industry. Launched in 2019, local business owners and managers are asked to nominate employees who they believe exemplify hospitality excellence. An award is given to an employee from each tourism district. Nominations for this year’s “Heart of Hospitality” awards are open. Deadline for 2021 nominations is October 4, 2021.  To learn more about the award or to nominate an individual, please click here. Winners are announced in late October.  

 About Visit Cook County 

Visit Cook County encompasses the northeastern Minnesota communities of Lutsen, Tofte, Schroeder, Grand Marais, the Gunflint Trail and Grand Portage, commonly referred to as “the Arrowhead” and the “North Shore of Lake Superior”.  Grand Marais, Minn., has earned several national accolades — most recently it was named USA Today’s Best Midwestern Small Town, Outside Magazine’s The 16 Best Places to Live in the U.S. 2016, and Budget Travel’s 2015 Coolest Small Town in America. Rekindle your sense of adventure by exploring the Superior National Forest or paddling through the Boundary Waters Canoe Area Wilderness. Discover what makes the communities of Cook County, Minn. “Naturally Unforgettable.” Connect on social media using #donorthmn, Twitter @CookCoVisitors, Facebook, or Instagram @donorthmn. Learn more at




Kjersti Vick

Marketing & Public Relations Director, Visit Cook County

(218) 387-2788 ext. 103